We're building tools to make DOOH planning faster and more collaborative.
Digital out-of-home advertising is growing rapidly, but the tools for planning and buying haven't kept pace. Agencies still spend hours searching multiple platforms, emailing back and forth, and manually tracking deals in spreadsheets.
DoohDeal brings it all together. We aggregate inventory data from major SSPs and direct publisher connections through their APIs, giving you a unified view of available screens across Europe. Our deal rooms let you negotiate directly with partners, and our AI assistant helps you find the right screens for your campaign.
We believe in transparency—both in our product and our business. There's no proprietary inventory here. We're a planning and collaboration layer on top of existing programmatic infrastructure.
Pull inventory data from multiple SSP APIs into a single searchable interface.
Provide deal rooms for buyers and sellers to negotiate and close deals.
Use AI to speed up campaign planning with natural language briefs and smart recommendations.
DoohDeal is built on modern web technologies. Our platform integrates with SSP APIs to fetch real-time inventory data, enriches it with location intelligence (POIs, events, demographics), and presents it through a fast, intuitive interface.
Our AI features are powered by large language models, fine-tuned for DOOH planning tasks. The AI understands campaign briefs, matches them to available inventory, and can explain why specific screens are good fits for your goals.